LB Contributor @ace_woe Publishes Frontpage 'Genius' Article About TDE's MackWop, Kendrick Lamar & J. Cole

February 7, 2019

It's been over a month now since I got my first Genius article published on the front page, but it feels like yesterday that I crawled out of bed at 11:45 PM on New Year's Day to put it together. I spent all of 2018 grinding on Genius, building my "internet-clout," in hopes that I could finally be published in 2019. I never expected that my goal would be achieved on January 2nd.


For anyone who follows TDE's @mackwop or his YouTube channel "Mackwop TV" – you probably know that his clips aren't exactly... easy to follow. Lucky for us, he made it plain-&-simple for everybody when he live-streamed a new video on New Year's Eve, titled "TDE Affiliate MackWop Says He’ll Push Kendrick Lamar & J. Cole To Drop Songs Together In 2019."


Pretty straight-forward.


I was literally in bed, ready to pass out, when all of a sudden YouTube fed me the inspiration I needed to get the fuck up and put pen-to-paper, so-to-speak; MackWop's video auto-loaded onto the screen as soon as the Joe Rogan Podcast clip that I was watching finished. I honestly feel like this was an act of God. I read the video title, I watched Mack's lips moving in virtual slow-motion as he mouthed the magic words to the title of my eventual article, and something deep within me said, "If you write it, they will come." So I threw on some pants, fired up the laptop, and wrote the goddamn thing.


Actually, what I did was sign into Genius, open up several Google tabs, watch the video a thousand times in the background, and just knock out all the research necessary to produce a solid article. Four hours later, I submitted the pitch and went to bed. Four hours after that, I woke up from my slumber and – BOOM – it was on the front page. Just like that. I gotta thank my mentor and legendary Genius staff member @ewokABdevito and Genius writer @Chris_Mench for communicating with me throughout the process and ultimately publishing the piece.


It means the world to me.




Aaron Williams is an artist, writer, producer, graphic designer and photographer working out of the LA/OC area. He has been contributing to since 2015, winning several awards and earning recognition for his work on song pages and metadata ever since being promoted to Editor in 2017 and Moderator in 2018.

Find him on Instagram & Twitter: @ace_woe


Listen to his production work on SoundCloud






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